What's inside, explained honestly.
Every botanical we use — where it comes from, what it does, and which products it powers. No jargon, no secrets.
Aloe barbadensis millerAloe Vera
Cultivated for thousands of years across India, aloe's gel-filled leaves are prized for their gentle, skin-compatible nature. In PHENORA formulations, aloe brings softness to products that touch your hands every day — so effective cleaning never means harsh cleaning.
Azadirachta indicaNeem
Known in Ayurvedic tradition as the "village pharmacy," neem has been India's natural purifier for centuries. Its naturally cleansing character makes it a cornerstone of our surface and bathroom care — traditional botanical wisdom, strengthened by modern formulation science.
Cymbopogon citratusLemongrass
Bright, zesty, unmistakable — lemongrass is the signature freshness of PHENORA floor care. Rich in citral, its essential oil delivers a clean scent that lifts a whole room, leaving spaces smelling genuinely fresh rather than perfumed.
Citrus limonCitrus
Nature's own degreaser. Citrus peels are rich in limonene — a natural compound with remarkable grease-cutting ability — which is why our kitchen range leans on lemon and orange extracts to break down oil the botanical way, without harsh solvents.
Rosa damascenaRose Water
Distilled from Damask roses using traditional methods, rose water brings a soft, natural elegance to our personal care range. It's fragrance the way nature intended — delicate, calming, and kind to skin, with none of the synthetic sharpness.
Cedrus deodaraCedarwood Oil
Steam-distilled from Himalayan cedar, this oil carries a warm, woody depth that anchors our surface care range. Cedarwood turns everyday cleaning into something quietly luxurious — spaces that feel warm and settled, not just clean.